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Be(er) Responsible - Public Awareness & Social Campaign
Public Awareness & Social Campaign

Be(er) Responsible

Main Goal

Awareness and safety campaign designed for the University of Namur student community.

Methods

Commissioned by the university, this campaign focused on student empowerment during campus events. The visual strategy addressed sensitive topics (alcohol consumption, noise pollution, city cleanliness, and safety) through an engaging and non-judgmental graphic style, aiming to foster responsible behavior without sacrificing the social spirit of student life.

Be(er) Responsible project detail
Be(er) Responsible project detail
Be(er) Responsible project detail

Year

2015

Scope

  • Branding & Visual Communication

Focus

Awareness Campaign StrategyBrand IndentitySocial Impact DesignMarketing Materials